Two "new" colors join the lineup: glossy black and matte black. We haven't seen a shiny black iPhone in a long time...but buyer, beware. It could scratch easily.
The iPhone 7 body is defined by a new 12-megapixel camera with optical image stabilization and an f/1.8 aperture.
Brace yourself: The iPhone 7 and 7 Plus are the first iPhones without a 3.5mm headphone jack. Instead, you connect wired headphones through the Lightning port, or through an adaptor that comes in the box.
So, what's in the box? A wired EarPods headset (with a Lightning plug), a Lightning-to-USB charging cable, a USB power adapter and a Lightning-to-3.5mm headphone jack adapter.
Left to right we have the iPhone 7 Plus, Apple Watch 2, wireless AirPods (sold separately) and iPhone 7.
Between the diminutive iPhone SE and big-screen iPhone 7 Plus, the iPhone 7 is a regular Goldilocks.
The class of 2016: Large-screen rivals from Apple, Huawei, LG, Motorola and Samsung.
A look at both new black finishes for the 7 and 7 Plus.
A closer look at that nonexistant headphone jack.
They come with a pair of EarPods with a Lightning connector.
Both phones also come with a Lightning-to-3.5mm headphone jack adapter.
Apple is selling the optional wireless AirPods headphones (pictured top right) for $159 in the US, £159 in the UK and AU$229 in Australia.
Apple claims that the iPhone 7 screen is 25 percent brighter than the screen on the iPhone 6S. That's a lot more nits!
The iPhone 6S family and the iPhone 7 family. Notice any resemblance?
Take a look at more photos of the iPhone 7 in action.
Deciding between an iPhone 7 and iPhone 7 Plus? For all the good and bad, check out my iPhone 7 review. (And my iPhone 7 Plus review!)