Larger than the iPhone 7, the iPhone 7 Plus has a 5.5-inch screen.
For the first time, the iPhone is waterproof -- up to a meter underwater (3.2 feet) for up to 30 minutes.
The 7 Plus gets some more photo tricks, like some fancy bokeh effects (not pictured).
Two cameras crown the iPhone 7 Plus. And the iPhone 7? It gets optical image stabilization, a good thing.
Jet black and matte black are this year's signature colors, in addition to gold, silver and rose gold.
A closer look at the dual-camera system.
Enjoy some more shots of the iPhone 7 Plus.
Cables, cables everywhere! Both iPhones include these in the box, including an adapter to make up for the dropped headset jack.
These AirPods aim to popularize wireless headphones for use with the iPhone line (but sold separately).
They pair automatically, and actually work pretty great.
If you don't want to shell out for AirPods, wired EarPods still come in the box.
And now, more photos!
Apple doubles down on fitness, though other features also improve everything from the processor to screen brightness.
Jet black is a new shade, but be careful. Even Apple admits that the glossy coating scratches easily.
You can see the size difference between the 7 and 7 Plus here.
The 7 Plus' larger body is evident: It has a 5.5-inch screen versus the iPhone 7's 4.7 display.
Here you can really see the glossy "jet black" coating.
A phone for each ear.
All of Apple's new gear: the iPhone 7 Plus, Apple Watch 2, AirPods and iPhone 7.
Another look at the wired EarPods.
Without a headset jack, you'll have to use the included adapter, which fits into the Lightning port.
After plugging in both parts, it's ready to go.
The loose adapter could be easy to lose.
Plugs on plugs on plugs.
This isn't the smoothest setup.
But at least the dongle's free (you'll have to pony up for a new one if you lose it).
Same phones, different perspective.
A whole bunch of large-screen phones (L to R): the Samsung Galaxy S7 Edge, Motorola Moto Z, iPhone 7 Plus, LG V20, Samsung Galaxy Note 7 and Google Nexus 6P.