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Afeela EV: Sony and Honda Finally Set a Price and Start Taking Orders

Sony and Honda's joint-venture electric sedan made its debut during CES 2020.

Sony Honda Mobility's Afeela 1 EV
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Sony Honda Mobility's Afeela 1 EV
Sony Honda Mobility

If you've been holding your breath for an electric sedan with the soul of a PS5 Pro, I've got great news. Sony Honda Mobility announced at its CES 2025 press conference that preorders are officially open for its upcoming Afeela 1 EV. The autonomy and entertainment-focused sedan will retail for $89,900 for the Origin spec and $102,900 for the upgraded Signature model.

It "A-Feelas" (ahem) like we've seen Sony's upcoming EV rollout at CES for years now. The Vision-S concept car first hit the stage in 2020, with the Afeela nameplate being announced in 2023. The joint-venture automaker has since used a PS5 Dual Sense controller to pilot the car onstage and, this year, summoned the EV via voice command to highlight the vehicle's Afeela Personality Agent -- an AI-powered digital assistant that you can talk to while in and outside of the car and have it talk back. 

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However, the biggest news Monday was the announcement of pricing and the opening of preorders in anticipation of spring 2026 deliveries. The top spec $102,900 Signature spec will be the first to arrive with the full complement of tech and options -- from dual rear seat entertainment, 21-inch wheels and a selection of gray, black and white exterior and interior colorways. The $89,900 Origin models drop the rear seat screens, shrink to 19-inch wheels and you can have it in any color you want, as long as it's black. Deliveries for the less expensive spec start in 2027.

Afeela 1 onstage at CES
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Afeela 1 onstage at CES
Sony Honda Mobility

Either way you go, Sony is offering a 91 kilowatt-hour battery with up to 300 miles of estimated range. NACS charging is standard at up to 150 kW and every example will roll out with the Afeela Intelligent Drive assistance suite and Afeela Personal Assistant. Of course, Sony's massive pillar-to-pillar dashboard display is also standard, powered by Unreal Engine graphics for maps, driver aid systems and the main user interface.

Sony tells us that the Afeela EV will feature 40 sensors for its driver aid systems and will feature what it calls "one-touch, end-to-end" autonomous driving. Simply hop in and tell the car where to go and it will get you there while you consume content on the big screen. At least that's the vision, the automaker's pre-order website currently only specifies Level 2 autonomy.

Interested parties can hold their place in line with a refundable $200 deposit on Sony Honda Mobility's Afeela reservation site. Too rich for your blood? (Or live outside of California?) You can still drive and experience Sony and Honda's EV in Gran Turismo 7 on the PlayStation 5 for a lot less moolah.

Watch this: Everything Announced by Sony at CES 2025 in 6 Minutes
Antuan Goodwin started out in the automotive industry the old fashioned way, by turning wrenches in a driveway and picking up speeding tickets. Antuan now has 16 years of expertise and experience behind the wheel of hundreds of cars including electric vehicles, hybrid, plug-in hybrid, hydrogen, and traditional combustion cars. For each car tested, Antuan covers over 200 miles behind the wheel and evaluates driving dynamics, acceleration and braking performance, range and efficiency. Antuan's goal is to use his extensive car knowledge to educate CNET readers with their next car-related buying decision. Whether you're EV-curious, EV-enthusiast or combustion-car loyal, Antuan will bring you the unbiased advice, reviews, best lists, and news you need. You can reach Antuan at antuan.goodwin@cnet.com

Article updated on January 7, 2025 at 4:30 PM PST

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Antuan Goodwin Writer/Electrified Cars
Antuan Goodwin started out in the automotive industry the old fashioned way, by turning wrenches in a driveway and picking up speeding tickets. Antuan now has 16 years of expertise and experience behind the wheel of hundreds of cars including electric vehicles, hybrid, plug-in hybrid, hydrogen, and traditional combustion cars. For each car tested, Antuan covers over 200 miles behind the wheel and evaluates driving dynamics, acceleration and braking performance, range and efficiency. Antuan's goal is to use his extensive car knowledge to educate CNET readers with their next car-related buying decision. Whether you're EV-curious, EV-enthusiast or combustion-car loyal, Antuan will bring you the unbiased advice, reviews, best lists, and news you need. You can reach Antuan at antuan.goodwin@cnet.com
Expertise 16 years of testing, driving, writing, reporting, editing, and reviewing electric and ICE cars. Category focus is on electrified cars, EVs, HEVs, PHEVs, ICE cars, EV infrastructure, EV chargers, EV adapters, EV news, autonomous driving tech, driver assist Credentials
  • North American Car, Truck and SUV of the Year (NACTOY) Awards Juror
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